DEVELOP FRANCHISING STRATEGIES
3 CREDITS ( FB-BF-406E-0 )

This module takes you through the process of making the right decision on whether to become franchisors. It provides you detailed coverage on the various components to be covered in the franchising plan and prepared in the actual franchising system itself. It also looks into the process of developing and producing franchising materials that attract the right kind of franchisees for your business. Finally, this module will shed insight on the techniques to deliver the franchise pitch with immaculate flawlessness and at the same time determine if the potential franchisee is right for your business.

By the end of this module, you will have acquired an array of franchising strategies to design, develop, manage as well as grow your franchise.

Course Fee

Nett fee payable (inclusive GST)

S$ 963.00

For Singaporeans, PRs and Non-Singaporeans

Course Objectives

Through our experiential classroom training, learners will learn how to:

  • Determine feasibility of franchising
  • Develop franchising plan
  • Develop franchising materials
  • Develop relationships with potential franchisees

Course Duration

24 Hours

Who Should Attend

This course is ideal for F&B managerial personnel interested in developing a franchise system or already involved in his/her company’s franchise system, such as

  • Business development managers
  • Operations managers
  • Training managers
  • Restaurateurs
  • Entrepreneurs

Modes Of Instruction

  • Lecture
  • Discussion
  • Demonstration / Practice
  • Role Play
  • Observation / Feedback

Mode of Delivery

Part-time

Avg Teacher-Student Ratio

1:20

Assessment

At the end of the module, learners are required to complete a total of 2 hours 15 minutes of summative assessment, comprising a written assessment, written test, role play and oral interview. Upon successful completion of assessment, they will be awarded a Statement of Attainment (SOA).

Entry Requirement

Learners must have a minimum pass in English (C6) for GCE ‘O’ Level Certificate and above or its equivalent (i.e. WSQ Work Place Literacy and Numeracy Skills Level 5). For learners who do not meet the minimum requirements, an oral interview would be conducted to determine suitability for the course.